How to find the best ASX shares on the share market

How does one find the best ASX shares to invest in, like perhaps Afterpay Ltd (ASX: APT) or CSL Limited (ASX: CSL)? Here’s where to start
The post How to find the best ASX shares on the share market appeared first on The Motley Fool Australia. –

investor looking excited at rising asx 200 share price on laptop

Investing in ASX shares is hard. For every ‘best ASX share’ out there that might give you stellar returns year in, year out, there are 5 that will only deliver mediocre returns. 

Some of these ‘mediocre return’ companies are amongst the biggest ASX shares on the S&P/ASX 200 Index (ASX: XJO) too. Take Westpac Banking Corp (ASX: WBC). Its share price today (around $25 at the time of writing) is at the same level it was back in 2007. The same can be said for AGL Energy Limited (ASX: AGL), only replace 2007 with 2004 for that one. 

Investors who picked up Rio Tinto Limited (ASX: RIO) in May 2008 had to wait until this year to see their pricing positions break even. And Super Retail Group Ltd (ASX: SUL) has yet to break its all-time high from way back in 2013. Now I’m not saying that these companies are mediocre businesses. But their share price performances for long-term investors have certainly been mediocre, and hardly the best ASX shares to own.

It’s a good reminder that there are a lot of shares that haven’t done all that much for their owners over the past decade or two. It’s easy to forget about those kinds of returns if one has an Afterpay Ltd (ASX: APT) or a CSL Limited (ASX: CSL) in one’s portfolio. CSL and Afterpay might have both had a rough couple of months. But they are also up almost 150% and 4,000% respectively over the past 5 years. 

So how does one pick the best ASX shares like CSL or Afterpay from the ocean of mediocrity out there?

Finding the best ASX shares in an ocean of mediocrity

Well, let’s look at what these companies have in common. Both have managed to form what Warren Buffett might call a ‘moat’. Afterpay arguably has ‘the brand’ in the by now, pay later space, as well as an ability to maintain a first-mover advantage in the space against a plethora of competition. CSL has managed to dominate industries with extremely high barriers to entry in blood medicines and vaccines. Both have been able to compound growth over a number of years, as well as dominate not just the Australian market, but the global one. 

All of this adds up to a certain something, a je ne sais quoi if you will, that leads to success. The best ASX shares tend to have something like this. But it’s tricky because each business’s ‘special something’ will be different. But if a company can demonstrate an ability to grow and compound revenues, earnings and/or customers over multiple years, that’s a good start

Where to invest $1,000 right now

When investing expert Scott Phillips has a stock tip, it can pay to listen. After all, the flagship Motley Fool Share Advisor newsletter he has run for more than eight years has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

Scott just revealed what he believes are the five best ASX stocks for investors to buy right now. These stocks are trading at dirt-cheap prices and Scott thinks they are great buys right now.

See The 5 Stocks

*Returns as of February 15th 2021

More reading

Sebastian Bowen has no position in any of the stocks mentioned. The Motley Fool Australia’s parent company Motley Fool Holdings Inc. owns shares of CSL Ltd. The Motley Fool Australia owns shares of and has recommended Super Retail Group Limited. The Motley Fool Australia owns shares of AFTERPAY T FPO. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

The post How to find the best ASX shares on the share market appeared first on The Motley Fool Australia.

Trade The World Anywhere & Anytime!

Mobile app platform with over 50,000 global listed securities across 12 markets (over 70% global market capitalisation), right from your Android or iOS device.

Integrated with exclusive trading idea and investment analysis tools to help you find actionable insight on virtually every financial instrument across our 12 global markets, to help you optimise your trading strategies.

Refer Your Friends

Tell your friends about Monex and gift them FREE access to our trading tools.

We respect your privacy and will only send this one email notification to your friends. 

Share With Your Friends

Share on facebook
Share on twitter
Share on linkedin

Monex Trading Tools Access and Usage Terms

The Monex Trading Tools (referred to as ‘tools’ hereafter) are available to you inside your client portal;

To activate access to the tools, you must have a verified and approved trading account and have made a deposit of at least AUD $1000.

An active and funded account with a positive trading balance is required to continue to have access to the tools;

Although the tools are available to you indefinitely, Monex Securities may at it’s discretion disable access to the tools in the future;

Monex securities reserves the right to change these terms and conditions from time to time, as it sees fit, without notice.

Important Notice
iOS & Android App - 12 International Markets & Over 70% Global Market Cap. $0 Brokerage On US Trades. Click Here!