The chocolate industry: An Easter breakdown of who owns what

Ever wondered who owns your favourite brands of chocolate? Why not find out this Easter who owns what, and where they are from!
The post The chocolate industry: An Easter breakdown of who owns what appeared first on The Motley Fool Australia. –

Since it’s Easter time, you’ve probably taken some time away from eating chocolate to visit the Motley Fool. I thought this might be a good opportunity to dive into the industry that is Easter chocolate. Investing doesn’t have to take an Easter break, after all!

So let’s dive right into the chocolate pile

Chocolate all round

So, according to a 2016 Roy Morgan survey (which is a few years old, but our chocolate habits probably don’t change too much), Australians favourite chocolate brands include the following: Cadbury, Cherry Ripe, Kit Kat, Mars Bars, Snickers, Lindt, Ferrero Rocher, Freddo Frog, Crunchie, Boost, Flake, Twirl and Bounty.

Of these brands, Cherry Ripe, Freddo Frog, Crunchie, Boost, and Twirl are all owned by Cadbury. It may not come as a surprise that Cadbury dominates our local chocolate industry.

Cadbury itself is a subsidiary of the US-listed food giant Mondelez International Inc (NASDAQ: MDLZ), despite its British roots. Mondelez also owns the Toblerone and Oreo brands.

Mars Bars, Snickers, and Bounty are all owned by Mars, Incorporated. This company, also American, is one of the largest private companies in the world. So no Mars shares up for trading for us retail investors! Mars also owns the Wrigley’s line of gum, as well as the Eukanuba and Pedigree brands of pet food.

Kit Kat is owned by the Swiss company Nestle SA (SWX: NESN), which is the largest food company in the world. Nestle also owns Allen’s lolly range, as well as chocolates like Milky Bar, Aero, and Smarties.

Ferrero Rocher is owned by, well, Ferrero Group, who also owns Kinder Suprise, Nutella, and Raffaello. Ferrero is also a private company, but an Italian one.

And finally we have Lindt, or Chocoladefabriken Lindt & Sprüngli AG (SWX: LISN) if you want its full name. Lindt is also a publically traded Swiss company. Its famous products are arguably the Lindor balls and gold bunnies, which are a staple sight on supermarket shelves at Easter.

Foolish takeaway

Chocolate is a big business, especially at this time of year. As such, it’s certainly interesting to see which companies dominate our Easter purchasing in Australia. No surprises to see the Swiss making their names felt. However, it’s interesting to explore the origins of brands like Mars, Cadbury and Ferrero as well. Happy Easter!

Where to invest $1,000 right now

When investing expert Scott Phillips has a stock tip, it can pay to listen. After all, the flagship Motley Fool Share Advisor newsletter he has run for more than eight years has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

Scott just revealed what he believes are the five best ASX stocks for investors to buy right now. These stocks are trading at dirt-cheap prices and Scott thinks they are great buys right now.

See The 5 Stocks

*Returns as of February 15th 2021

More reading

Motley Fool contributor Sebastian Bowen owns shares of Mondelez International. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

The post The chocolate industry: An Easter breakdown of who owns what appeared first on The Motley Fool Australia.

Trade The World Anywhere & Anytime!

Mobile app platform with over 50,000 global listed securities across 12 markets (over 70% global market capitalisation), right from your Android or iOS device.

Integrated with exclusive trading idea and investment analysis tools to help you find actionable insight on virtually every financial instrument across our 12 global markets, to help you optimise your trading strategies.

Refer Your Friends

Tell your friends about Monex and gift them FREE access to our trading tools.

We respect your privacy and will only send this one email notification to your friends. 

Share With Your Friends

Share on facebook
Share on twitter
Share on linkedin

Monex Trading Tools Access and Usage Terms

The Monex Trading Tools (referred to as ‘tools’ hereafter) are available to you inside your client portal;

To activate access to the tools, you must have a verified and approved trading account and have made a deposit of at least AUD $1000.

An active and funded account with a positive trading balance is required to continue to have access to the tools;

Although the tools are available to you indefinitely, Monex Securities may at it’s discretion disable access to the tools in the future;

Monex securities reserves the right to change these terms and conditions from time to time, as it sees fit, without notice.

Important Notice
iOS & Android App - 12 International Markets & Over 70% Global Market Cap. $0 Brokerage On US Trades. Click Here!